Event Details

Health, wellness, and better-for-you food and bev brands! Don't miss this conversation with H-E-B on how they develop and innovate their products, how they've responded to new nutrition trends, and all the ways brands can partner in-store!


H-E-B Meal Simple has always had the commitment to provide chef inspired meal solutions that require minimal to no prep and clean up.

It's been a fun journey in providing an assortment of products that have evolved into a cross department program that provides Oven Ready, Microwavable, Grab & Go, and Grilling options to H-E-B consumers.

As H-E-B continues to expand their assortment, they are also providing new meal solutions to meet certain health and wellness lifestyle needs. The product development team is partnering with H-E-B Dietitians to help educate and excite customers that eating better for your lifestyle can still taste good!


  • Lacy Haney (Nutrition Services Sales and Marketing at H-E-B)

    Lacy Haney

    Nutrition Services Sales and Marketing at H-E-B


    For almost 15 years, Lacy has worked as a Dietitian in a variety of roles from employee wellness to marketing to clinical nutrition. She enjoys sharing her passion for nutrition and wellness. Prior to coming to H-E-B, Lacy worked to build employee wellness programs for companies across Texas and was Clinical Dietitian and Director of Food and Nutrition for a hospital in Central Texas. Lacy enjoys helping others to develop and lead a healthy lifestyle. At H-E-B, Lacy enjoys partnering the dietitian team with the medical community and building relationships with vendors. Growing up in Houston, Lacy is a true Texan. She currently lives in the Texas Hill Country and enjoys every second of it. When she’s not working, you can find her out on the lake, hiking on the trails, and cheering for her Aggies!

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  • Ashley Taylor (Product Development Manager at H-E-B)

    Ashley Taylor

    Product Development Manager at H-E-B


    Ashley is an experienced Product Developer, Nutritionist, and Self-Proclaimed Foodie. Driven by passion, she takes pride in providing the best quality products possible. As a Own Brand Product Development Manager, her primary goal is to bring distinctive, clean ingredient products that taste good to shelf! In addition to her primary job functions, Ashley has been recognized by H-E-B for her extraordinary commitment to Health & Wellness! She currently resides in San Antonio, TX. When she is not working, you can find her spending time with her husband, Chad, trying out a new eatery and/or brewery!

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