Health, wellness, and better-for-you food and bev brands! Don't miss this conversation with H-E-B on how they develop and innovate their products, how they've responded to new nutrition trends, and all the ways brands can partner in-store!
H-E-B Meal Simple has always had the commitment to provide chef inspired meal solutions that require minimal to no prep and clean up.
It's been a fun journey in providing an assortment of products that have evolved into a cross department program that provides Oven Ready, Microwavable, Grab & Go, and Grilling options to H-E-B consumers.
As H-E-B continues to expand their assortment, they are also providing new meal solutions to meet certain health and wellness lifestyle needs. The product development team is partnering with H-E-B Dietitians to help educate and excite customers that eating better for your lifestyle can still taste good!