Brennen Bliss is the founder and CEO of the Award Winning eCommerce & B2C SEO Agency, PixelCutLabs. Brennen was instrumental in building the stellar reputation PixelCutLabs boasts, earning a US Search Award, the Top Advertising & Marketing Agencies Award from Clutch, and UpCity Excellence Award. He’s an SEO industry veteran who, together with his team, raises the visibility of the brands he works with, leveraging the power of SEO strategy to build online revenue and bring in more sales. Brennen takes no shortcuts in SEO and firmly believes that the route to success follows the data. That’s why the brands who work with Brennen and PixelCutLabs experience transparency in data: it’s baked right into the company’s DNA as one of their valued core principles. Based in Austin, Texas, Brennen spends his free time flying small planes and serving on the Entrepreneur’s Organization Accelerator Board.

Kelsey founded Nine Supply two years ago because she saw an opportunity to create a partnership based agency with a heavy emphasis on creative and community. Kelsey is a self-taught photographer with a decade of experience as a marketing professional in Texas and New York. After finishing grad school at NYU and working for mega-publishers like Macmillan and Penguin Random House, Kelsey moved back to Austin to work as a Marketing Director in CPG before eventually launching her own agency.

For Alison, packaging isn’t a profession, it’s a way of life. She lives this stuff. Early in her career, her passion for package design led her to the folks who wrote the book: The Dutch. In Holland, she created designs for international brands like Snapple, Whole Earth, Unilever, and Schweppes. Alison brought a world of experience (literally) back to the U.S. and built on it through 20-plus years of developing consumer brands that spark. Her trademark holistic approach to crafting a brand’s story ensures a cohesive identity across all marketing touchpoints: on the pack, on the web, in the store, and in the field. Her vision and design craft have led to the creation of retail identities for both breakthrough and national brands like Plant Camp, Catalina Crunch, Cece’s Veggie Co., Fishpeople, Lunchskins, Austlen Baby Co., NurturMe Baby Foods, Full Circle Brands, BALL Beverages, and many more. A color palette guru and a typography freak, Alison combines the power of art with the science of understanding consumer behavior and client business. She maintains an unwavering focus on differentiating her clients from their competitors, versus “designing for design’s sake.” Alison takes her work very seriously but not herself, which is why laughter and wise cracking are a staple of collaborations with her team. No wonder SHELF’s company credo is simply, “Have Fun.”